Mo.co by Supercell earns $2.5m in under a month

Supercell's latest offering, Mo.co, has already made waves in the gaming community, even before its official release. The game, which blends the excitement of monster hunting with the social dynamics of modern gaming, has impressively amassed $2.5 million in revenue during its soft launch phase, as reported by Pocketgamer.biz.

If you're curious about what Mo.co entails, imagine a fusion of a contemporary social gaming platform with the thrilling elements of Monster Hunter. In Mo.co, players assume the role of a fashionable part-time hunter tasked with tackling various malevolent invaders from other dimensions.

The initial revenue surge can be attributed to the game's attractive array of cosmetics and in-game items. However, the subsequent drop in earnings might suggest that the limited content available during the invite-only soft launch could be hindering further growth.

Superstitious cell

Why is this significant? Supercell is known for its unconventional approach to game releases, focusing their resources on titles that show the most promise. This strategy has led to successes like Brawl Stars and Squad Busters, which started slow but gained momentum rapidly. On the flip side, it has also resulted in the cancellation of promising games like Flood Rush and Everdale before they could see the light of day.

The future of Mo.co hangs in the balance. With its early success, Supercell might be keen to observe how the introduction of new content affects player spending. If positive, we could see Mo.co making its way to major app stores soon.

Although Mo.co remains in a closed state for now, if you're eager to explore new games, why not check out our top feature, "Ahead of the Game," for a selection of exciting early access titles available on mobile?